One of the principles of logo design is that it should look good in both color and in grayscale. This is because there are a variety of mediums on which logos are printed (packages, labels, banners, and more) and it’s hard to predict whether color printing will be available or viable for a given medium.
Some designers use this principle to design their logos in black and white only. The strong contrast leads to a visual impact that is especially effective for logos.
In this post we’ll look at some sharp examples of black and white logo designs:
Paradoxy
Aqua
Handy
Full Stacks
Food & Love
Kibbl
Scissor
Story Tellers
Black Sea Gold
Just Miniatures